Students
PHTY816 – Business Management and Law for Health Professionals
2015 – S2 Day
General Information
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| Unit convenor and teaching staff |
Unit convenor and teaching staff
Unit Convenor
Deborah Howlett
Contact via Phone: 950 4814
Office location: E4A Room 419
Consultation hours: Mondays 11am - 12pm and Wednesdays 2.00pm - 3.00pm
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|---|---|
| Credit points |
Credit points
4
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| Prerequisites |
Prerequisites
PHTY811
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| Corequisites |
Corequisites
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| Co-badged status |
Co-badged status
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| Unit description |
Unit description
This unit will cover core aspects of business management, including the fundamentals of business planning, staffing, and budgetary controls. Marketing plans, use of technology and strategies which comply with the regulatory and professional standards for physiotherapists will also be examined. Students will attain proficiency in relevant legal obligations. Negotiation skills and business obligations will be introduced to augment the level of physiotherapy expertise so that graduates will be well prepared to enter either the public or private sector on graduation.
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Important Academic Dates
Information about important academic dates including deadlines for withdrawing from units are available at https://www.mq.edu.au/study/calendar-of-dates
Learning Outcomes
On successful completion of this unit, you will be able to:
- Outline the most common for-profit and not-for-profit business structures relevant to the delivery of physiotherapy services with associated models of employment, performance incentives and tax implications.
- Apply key management principles to for-profit and not-for-profit entities in order to construct business plans for development or negotiation with stakeholders, understand fee setting and how this can affect service delivery and incentives of staff.
- Outline the fundamentals of branding and marketing in the health care industry and as it pertains to the profession and practice of physiotherapy.
- Describe principles of applying practice management systems to enhance physiotherapy service delivery and meet legal, regulatory and funder requirements.
- Demonstrate an understanding of current and proposed legal regulations that impact physiotherapy and health care delivery.
- Explain the major health care funding systems in Australia and analyse the implications for service delivery in physiotherapy.
General Assessment Information
Assessment/Standards
Macquarie University uses the following grades in coursework units of study:
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HD |
High Distinction |
85-100 |
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D |
Distinction |
75-84 |
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CR |
Credit |
65-74 |
|
P |
Pass |
50-64 |
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F |
Fail |
0-49 |
Grade descriptors and other information concerning grading are contained in the Macquarie University Grading Policy, which is available at: http://www.mq.edu.au/policy/docs/grading/policy.html
To pass this unit, students must demonstrate sufficient evidence of achievement of the learning outcomes and complete all assessment tasks.
Further details for each assessment task will be available on iLearn including marking rubrics.
All final grades in the Department of Health Professions are determined by a grading committee and are not the sole responsibility of the Unit Convenor.
Students will be awarded one of these grades plus a Standardised Numerical Grade (SNG). The SNG is not necessarily a summation of the individual assessment components. The final grade and SNG that are awarded reflect the corresponding grade descriptor in the Grading Policy.
Extensions for Assessment Tasks
Applications for assessment task extensions must be submitted via www.ask.mq.edu.au. For further details please refer to the Disruption to Studies Policy available at http://mq.edu.au/policy/docs/disruption_studies/policy.html
Late Submission of Work
All assignments which are officially received after the due date, and where no extension has been granted by the course convenor or tutor, will incur a deduction of 10% for the first day, and 10% for each subsequent day including the actual day on which the work is received. Weekends and public holidays are included. For example:
|
Due Date |
Received |
Days Late |
Deduction |
Raw Mark |
Final Mark |
|
Friday, 14th |
Monday, 17th |
3 |
30% |
75% |
45% |
Assessment Tasks
| Name | Weighting | Due |
|---|---|---|
| Policy Critique | 50% | Week 9, 6 October |
| Presentation of Business Plan | 20% | Week 12 and Week 13 in class |
| Business Plan | 30% | Week 14, 9 November |
Policy Critique
Due: Week 9, 6 October
Weighting: 50%
Students will undertake a critique of pre - selected business policies and procedures and rewrite an appropriate policy in terms of an allocated physiotherapy practice and justify the changes made.
On successful completion you will be able to:
- Apply key management principles to for-profit and not-for-profit entities in order to construct business plans for development or negotiation with stakeholders, understand fee setting and how this can affect service delivery and incentives of staff.
- Describe principles of applying practice management systems to enhance physiotherapy service delivery and meet legal, regulatory and funder requirements.
- Demonstrate an understanding of current and proposed legal regulations that impact physiotherapy and health care delivery.
Presentation of Business Plan
Due: Week 12 and Week 13 in class
Weighting: 20%
The Business Plan will be presented to the class and Lecturer as if they are the Financial Approval body for the business venture to go ahead
Students will present in Groups, but be assessed individually and business attire is to be worn.
On successful completion you will be able to:
- Outline the most common for-profit and not-for-profit business structures relevant to the delivery of physiotherapy services with associated models of employment, performance incentives and tax implications.
- Apply key management principles to for-profit and not-for-profit entities in order to construct business plans for development or negotiation with stakeholders, understand fee setting and how this can affect service delivery and incentives of staff.
- Outline the fundamentals of branding and marketing in the health care industry and as it pertains to the profession and practice of physiotherapy.
- Describe principles of applying practice management systems to enhance physiotherapy service delivery and meet legal, regulatory and funder requirements.
- Demonstrate an understanding of current and proposed legal regulations that impact physiotherapy and health care delivery.
- Explain the major health care funding systems in Australia and analyse the implications for service delivery in physiotherapy.
Business Plan
Due: Week 14, 9 November
Weighting: 30%
Students will write a business plan for a physiotherapy practice/service. This is a group assignment graded by peers and staff.
On successful completion you will be able to:
- Outline the most common for-profit and not-for-profit business structures relevant to the delivery of physiotherapy services with associated models of employment, performance incentives and tax implications.
- Apply key management principles to for-profit and not-for-profit entities in order to construct business plans for development or negotiation with stakeholders, understand fee setting and how this can affect service delivery and incentives of staff.
- Outline the fundamentals of branding and marketing in the health care industry and as it pertains to the profession and practice of physiotherapy.
- Describe principles of applying practice management systems to enhance physiotherapy service delivery and meet legal, regulatory and funder requirements.
- Demonstrate an understanding of current and proposed legal regulations that impact physiotherapy and health care delivery.
- Explain the major health care funding systems in Australia and analyse the implications for service delivery in physiotherapy.
Delivery and Resources
Unit Organisation
This is a four credit point unit run over a 13 week session. Each week there is a 3 hour seminar, which comprise one lecture and a two hour tutorial session. Further information is available via the PHTY816 online Learning Management System (LMS) iLearn http://ilearn.mq.edu.au
Teaching and Learning strategy
3 hours weekly seminars will include both content lecture delivery and tutorial discussion and activities format. Students are expected to engage in their learning by participating in the seminar, come to class having read the material and be prepared to discuss, debate, pose and answer questions relating to the unit. Lecture and tutorial questions and activities will be available each week. Students are required to access iLearn on a regular basis for unit updates, clarifications, unit activities and any announcements in relation to the subject.
Delivery
The unit will be taught by staff from the Department of Marketing and Management based on in depth consultation with physiotherapy academics.
Textbooks
There is no prescribed textbook for this unit.
Recommended Textbook:
Barringer, B.R ( 2015) Preparing Business Effective Business Plans. Pearson 2nd Ed. UK
Assignment referencing: Students will be required to use Harvard Referencing. Footnoting isnt acceptable
Readings
The readings for each week will be listed in the tutorial worksheets available on iLearn. For readings that are journal articles available electronically through the library it is your responsibility to find and download these.
Attendance
All lectures and tutorials are scheduled in your individual timetable. In most cases lectures are recorded however, attendance is expected at both lectures and tutorials, as this is where the majority of learning occurs. Failure to attend may impact your final results. It is the responsibility of the student to contact their lecturer by email to inform them if they are going to be absent. The timetable for classes can be found on the University web site at: http://www.timetables.mq.edu.au/
Technology and Equipment
On-campus
Teaching rooms are equipped with state of art audio-visual equipment including wifi internet connection.
Off-campus
Should you choose to work off campus you will need to have access to a reliable internet connection in order to retrieve unit information & at times to submit assessment tasks via iLearn.
Policies and Procedures
Macquarie University policies and procedures are accessible from Policy Central. Students should be aware of the following policies in particular with regard to Learning and Teaching:
Academic Honesty Policy http://mq.edu.au/policy/docs/academic_honesty/policy.html
Assessment Policy http://mq.edu.au/policy/docs/assessment/policy.html
Grading Policy http://mq.edu.au/policy/docs/grading/policy.html
Grade Appeal Policy http://mq.edu.au/policy/docs/gradeappeal/policy.html
Grievance Management Policy http://mq.edu.au/policy/docs/grievance_management/policy.html
Disruption to Studies Policy http://www.mq.edu.au/policy/docs/disruption_studies/policy.html The Disruption to Studies Policy is effective from March 3 2014 and replaces the Special Consideration Policy.
In addition, a number of other policies can be found in the Learning and Teaching Category of Policy Central.
Student Code of Conduct
Macquarie University students have a responsibility to be familiar with the Student Code of Conduct: https://students.mq.edu.au/support/student_conduct/
Results
Results shown in iLearn, or released directly by your Unit Convenor, are not confirmed as they are subject to final approval by the University. Once approved, final results will be sent to your student email address and will be made available in eStudent. For more information visit ask.mq.edu.au.
Student Support
Macquarie University provides a range of support services for students. For details, visit http://students.mq.edu.au/support/
Learning Skills
Learning Skills (mq.edu.au/learningskills) provides academic writing resources and study strategies to improve your marks and take control of your study.
Student Services and Support
Students with a disability are encouraged to contact the Disability Service who can provide appropriate help with any issues that arise during their studies.
Student Enquiries
For all student enquiries, visit Student Connect at ask.mq.edu.au
IT Help
For help with University computer systems and technology, visit http://informatics.mq.edu.au/help/.
When using the University's IT, you must adhere to the Acceptable Use Policy. The policy applies to all who connect to the MQ network including students.
Graduate Capabilities
PG - Capable of Professional and Personal Judgment and Initiative
Our postgraduates will demonstrate a high standard of discernment and common sense in their professional and personal judgment. They will have the ability to make informed choices and decisions that reflect both the nature of their professional work and their personal perspectives.
This graduate capability is supported by:
Learning outcomes
- Apply key management principles to for-profit and not-for-profit entities in order to construct business plans for development or negotiation with stakeholders, understand fee setting and how this can affect service delivery and incentives of staff.
- Demonstrate an understanding of current and proposed legal regulations that impact physiotherapy and health care delivery.
- Explain the major health care funding systems in Australia and analyse the implications for service delivery in physiotherapy.
Assessment tasks
- Policy Critique
- Presentation of Business Plan
- Business Plan
PG - Discipline Knowledge and Skills
Our postgraduates will be able to demonstrate a significantly enhanced depth and breadth of knowledge, scholarly understanding, and specific subject content knowledge in their chosen fields.
This graduate capability is supported by:
Learning outcomes
- Outline the most common for-profit and not-for-profit business structures relevant to the delivery of physiotherapy services with associated models of employment, performance incentives and tax implications.
- Outline the fundamentals of branding and marketing in the health care industry and as it pertains to the profession and practice of physiotherapy.
- Describe principles of applying practice management systems to enhance physiotherapy service delivery and meet legal, regulatory and funder requirements.
- Demonstrate an understanding of current and proposed legal regulations that impact physiotherapy and health care delivery.
- Explain the major health care funding systems in Australia and analyse the implications for service delivery in physiotherapy.
Assessment tasks
- Policy Critique
- Presentation of Business Plan
- Business Plan
PG - Critical, Analytical and Integrative Thinking
Our postgraduates will be capable of utilising and reflecting on prior knowledge and experience, of applying higher level critical thinking skills, and of integrating and synthesising learning and knowledge from a range of sources and environments. A characteristic of this form of thinking is the generation of new, professionally oriented knowledge through personal or group-based critique of practice and theory.
This graduate capability is supported by:
Learning outcomes
- Apply key management principles to for-profit and not-for-profit entities in order to construct business plans for development or negotiation with stakeholders, understand fee setting and how this can affect service delivery and incentives of staff.
- Demonstrate an understanding of current and proposed legal regulations that impact physiotherapy and health care delivery.
- Explain the major health care funding systems in Australia and analyse the implications for service delivery in physiotherapy.
Assessment tasks
- Policy Critique
- Presentation of Business Plan
- Business Plan
PG - Research and Problem Solving Capability
Our postgraduates will be capable of systematic enquiry; able to use research skills to create new knowledge that can be applied to real world issues, or contribute to a field of study or practice to enhance society. They will be capable of creative questioning, problem finding and problem solving.
This graduate capability is supported by:
Learning outcome
- Apply key management principles to for-profit and not-for-profit entities in order to construct business plans for development or negotiation with stakeholders, understand fee setting and how this can affect service delivery and incentives of staff.
Assessment tasks
- Presentation of Business Plan
- Business Plan
PG - Effective Communication
Our postgraduates will be able to communicate effectively and convey their views to different social, cultural, and professional audiences. They will be able to use a variety of technologically supported media to communicate with empathy using a range of written, spoken or visual formats.
This graduate capability is supported by:
Assessment tasks
- Presentation of Business Plan
- Business Plan
PG - Engaged and Responsible, Active and Ethical Citizens
Our postgraduates will be ethically aware and capable of confident transformative action in relation to their professional responsibilities and the wider community. They will have a sense of connectedness with others and country and have a sense of mutual obligation. They will be able to appreciate the impact of their professional roles for social justice and inclusion related to national and global issues
This graduate capability is supported by:
Learning outcomes
- Apply key management principles to for-profit and not-for-profit entities in order to construct business plans for development or negotiation with stakeholders, understand fee setting and how this can affect service delivery and incentives of staff.
- Describe principles of applying practice management systems to enhance physiotherapy service delivery and meet legal, regulatory and funder requirements.
Changes from 2014.2 Offering
The 2015.2 offering of this unit will focus more strongly on establishing a Business and an understanding of the requirements of setting up a new or an established Physiotherapy Practice effectively.