Summative assessment: 35 per cent
1. Select one of the topics listed below. Explore in not more than 1500 words the desirability and efficacy of media policy to address the issue. You may take a case study approach or make a general argument providing appropriate examples. Whatever the approach, evidence of reading and research and reference to the concepts dealt with in the unit are required.
- Cultural imperialism is a consequence of media globalisation
- Increasing social violence is a result of media violence
- The fourth estate role of journalism is problematic given the prevalent economic and organisational factors and journalistic practices
The essay maybe structured thus:
Begin the essay with a brief theoretical reflection on the various perspectives and academic debates relevant to the issue. Then select a specific aspect - a particularly contentious debate or a set of contradictions or tensions and place it in the context of media policy.
Choose an appropriate case study or, if you are making a general argument appropriate examples. Placing it/them in the framework of the theories mentioned in the ‘introduction’ explore the various aspects, particularly the ways in which media policy addresses or fails to address contradictions or tensions. While you are not expected to conduct original research in the form of interviews or data collection, you are expected to draw on academic literature and discuss the issue analytically.
Assess whether and/or how policy provides (or, can provide) a solution to the challenges or fails to do so and your suggestions.
2. Choose a current or recent (not more than a year old) public consultation on a key communications policy issue in Australia. Write a clear response to the key issue, or answer one or more of the questions raised in the consultation. Set out a proposed policy solution to the issue(s) raised in the consultation. Support your argument with evidence and include references to the relevant academic literature on the topic. Show an awareness of the wider policy context.
Introduction must contain a short executive summary of the main points.
The body of the essay must contain a clear central argument providing a critical assessment of the key issue or question. This must be constructed as continuous prose and not as a report with dot points.
Conclusion must reiterate the main argument and summarise the policy solution.
3. Discuss how an understanding of the histories of information and communication technologies policies can contribute to our understanding of the social shaping of technology. In the context of increase in ‘fake news’, ‘alternative facts’ and political campaigns on social media, is there a need for specific policy in liberal democracies to address the issue?
The essay maybe structured thus:
Begin the essay with a brief theoretical reflection on the nature of and rationale of media policies in liberal democracies. Then explore the employment of social media for political communication in the present day. What are the ways in which they challenge perceptions of media’s role in society?
Choose an appropriate case study or if you are making a general argument appropriate examples. Placing it/them in the framework of the theories mentioned in the ‘introduction’ and the history of communication policies, explore the various aspects, particularly the ways in which media policy may address the tensions. While you are not expected to conduct original research in the form of interviews or data collection, you are expected to draw on academic literature and discuss the issue analytically.
Assess whether and/or how policy can provide a solution to the challenges that information on social media pose to credibility and neutrality.
The submission must meet the requirements of a 300-level unit and a capstone. Marking rubric will be available ilearn at the start of semester.
The essay will be graded using the following criteria:
1. Argument, substantiation and discourse: clear understanding of the concepts, references to appropriate research, credible sources. Clarity is an important requirement. This refers to effective use of discipline-specific and appropriate language.
2. Coherence and organisation: precision and interconnectedness of theory, concept and analysis. The concepts dealt with in the unit must be extended to the argument and exploration of issues.
3. Style and grammar: Clear use of language without spelling mistakes and grammatical errors.