Coronavirus (COVID-19) Update
Due to the Coronavirus (COVID-19) pandemic, any references to assessment tasks and on-campus delivery may no longer be up-to-date on this page.
Students should consult iLearn for revised unit information.
Find out more about the Coronavirus (COVID-19) and potential impacts on staff and students
Unit convenor and teaching staff |
Unit convenor and teaching staff
Unit Convenor and Lecturer
John Edwards
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---|---|
Credit points |
Credit points
10
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Prerequisites |
Prerequisites
40cp at 8000 level including (MGNT812 or MGMT8012)
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Corequisites |
Corequisites
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Co-badged status |
Co-badged status
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Unit description |
Unit description
The widespread integration of information and communication technology (ICT) throughout society and the increasing consumer reliance on the internet has created new ways of communicating, disseminating information, and organising and conducting business. These new technologies have changed the basic economics of goods/services around the world and are causing organisations to continuously re-examine established business models, principles and practices. This unit will develop your ability to assimilate technological change and to understand the key challenges firms face in a digital economy. Above all else, the unit explores the major issues firms must consider when incorporating the internet into their strategy. |
Information about important academic dates including deadlines for withdrawing from units are available at https://www.mq.edu.au/study/calendar-of-dates
On successful completion of this unit, you will be able to:
Coronavirus (COVID-19) Update
Assessment details are no longer provided here as a result of changes due to the Coronavirus (COVID-19) pandemic.
Students should consult iLearn for revised unit information.
Find out more about the Coronavirus (COVID-19) and potential impacts on staff and students
Coronavirus (COVID-19) Update
Any references to on-campus delivery below may no longer be relevant due to COVID-19.
Please check here for updated delivery information: https://ask.mq.edu.au/account/pub/display/unit_status
Required Textbook |
Laudon, K.C. & Traver, C. G. (2019). E-Commerce: Business, Technology and Society, 15th Edition. Pearson. |
Unit Web Page |
The web page for this unit can be found at: https://ilearn.mq.edu.au |
Technology Used and Required |
Students are required to have access to a personal computer and familiarise themselves with iLearn (https://ilearn.mq.edu.au). iLearn will be used to post lecture slides, assessment details, student grades and as a means of communication between staff members and students. |
Delivery Format and Other Details |
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Recommended Readings |
Recommended Readings are provided via the links on the iLearn Unit page |
Inherent Requirements |
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Coronavirus (COVID-19) Update
The unit schedule/topics and any references to on-campus delivery below may no longer be relevant due to COVID-19. Please consult iLearn for latest details, and check here for updated delivery information: https://ask.mq.edu.au/account/pub/display/unit_status
Lecture Week |
Lecture Topic |
1 |
Introduction to e-Business |
2 |
E-Business Planning: Strategy to implementation |
3 |
E-Business Models |
4 |
E-Business Infrastructure |
5 |
E-Business Eco-Systems |
6 |
E-Business Marketing |
7 |
Social and Mobile Commerce |
8 |
Security in E-Business |
9 |
Electronic Payments / Order fulfillment / Logistics / Customer Service |
10 |
E-Business Operations and Implementation |
11 |
Financial Issues in E-Business |
12 |
Legal issues in E-Business |
13 | E-Business Project Presentations |
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