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MMCC8050 – Environmental Communications

2020 – Session 1, Weekday attendance, North Ryde

General Information

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Unit convenor and teaching staff Unit convenor and teaching staff Lecturer and tutor
Ian Collinson
Contact via x2110
10HA 191G
By appointment, please email.
Credit points Credit points
10
Prerequisites Prerequisites
Admission to MMediaComm or MCrInd
Corequisites Corequisites
Co-badged status Co-badged status
Unit description Unit description

This unit engages in key themes such as climate change, environmental sustainability, bio-diversity, genetically modified foods, and how different interest groups have used multiple forms of mass communications to influence society. Students will explore the current issues, debates, and scholarship in environmental communications.

Important Academic Dates

Information about important academic dates including deadlines for withdrawing from units are available at https://students.mq.edu.au/important-dates

Learning Outcomes

  • ULO1: evaluate key theories and concepts and relate their significance to the field of environmental communications.
  • ULO2: evaluate the debates in relation to environmental communications in the public sphere, politics, science, and civil society.
  • ULO3: apply advanced research skills, including the ability to gather data and analyse the findings within a relevant framework.
  • ULO4: collaborate in team work and contribute towards peer to peer learning in class.

General Assessment Information

There are no examinations in this unit.

All written assignments must be submitted into Turnitin.

Class Participation Policy

As participation in team activity during class is linked to and underpins the unit Learning Outcomes, you will need to either apply for Special Consideration to cover any missed seminar (if the disruption is greater than three consecutive days) or supply appropriate documentation to your unit convenor for any missed seminar (if less than three consecutive days). Group collaboration is an essential part of the final project. You are expected to present yourself for all group meetings and the final in-class presentation at the time and place designated.

Late Submissions / Special Consideration

Unless a Special Consideration request has been submitted and approved, (a) a penalty for lateness will apply – two (2) marks out of 100 will be deducted per day for assignments submitted after the due date – and (b) no assignment will be accepted more than seven (7) days (incl. weekends) after the original submission deadline. No late submissions will be accepted for timed assessments – e.g. quizzes, online tests.

Feedback

Feedback in this unit is available in multiple forms: informal feedback through the ‘announcement’ function in iLearn, if there are points of relevance to the whole class; in email communication with individual students by the convenor in response to questions related to unit activities; in personal consultations by phone or face to face as requested by appointment; as general comment, rubric and in-text comments attached to assignments marked in Turnitin. Examples of assessments will be discussed in lectures.

Assessment Grades and Status

Assessment standards in this unit align with the University's grade descriptors, as follows:

Grade HD Range 85-100

Provides consistent evidence of deep and critical understanding in relation to the learning outcomes. There is substantial originality, insight or creativity in identifying, generating and communicating competing arguments, perspectives or problem solving approaches; critical evaluation of problems, their solutions and their implications; creativity in application as appropriate to the program.  

Grade D Range 75-84

Provides evidence of integration and evaluation of critical ideas, principles and theories, distinctive insight and ability in applying relevant skills and concepts in relation to learning outcomes. There is demonstration of frequent originality or creativity in defining and analysing issues or problems and providing solutions; and the use of means of communication appropriate to the program and the audience.  

Grade C Range 65-74

Provides evidence of learning that goes beyond replication of content knowledge or skills relevant to the learning outcomes. There is demonstration of substantial understanding of fundamental concepts in the field of study and the ability to apply these concepts in a variety of contexts; convincing argumentation with appropriate coherent justification; communication of ideas fluently and clearly in terms of the conventions of the program.  

Grade P Range 50-64

Provides sufficient evidence of the achievement of learning outcomes. There is demonstration of understanding and application of fundamental concepts of the program; routine argumentation with acceptable justification; communication of information and ideas adequately in terms of the conventions of the program. The learning attainment is considered satisfactory or adequate or competent or capable in relation to the specified outcomes.

Grade F Range 0-49

Does not provide evidence of attainment of learning outcomes. There is missing or partial or superficial or faulty understanding and application of the fundamental concepts in the field of study; missing, undeveloped, inappropriate or confusing argumentation; incomplete, confusing or lacking communication of ideas in ways that give little attention to the conventions of the program.

Assessment Tasks

Name Weighting Hurdle Due
Critical Essay 30% No 15/04/20
Seminar Presentation and Reflection 20% No Weeks 4 to 10
Environmental Communications Project 50% No Week 11 18/5 and Week 13 5/6

Critical Essay

Assessment Type 1: Essay
Indicative Time on Task 2: 30 hours
Due: 15/04/20
Weighting: 30%

Write an essay on any one of the topics provided in iLearn. The essay should include a critical review of literature on the topic followed by a discussion using 2-3 examples.

Refer to iLearn for further information.


On successful completion you will be able to:
  • evaluate key theories and concepts and relate their significance to the field of environmental communications.
  • evaluate the debates in relation to environmental communications in the public sphere, politics, science, and civil society.
  • apply advanced research skills, including the ability to gather data and analyse the findings within a relevant framework.

Seminar Presentation and Reflection

Assessment Type 1: Facilitation
Indicative Time on Task 2: 25 hours
Due: Weeks 4 to 10
Weighting: 20%

Students will team up in small groups and select a week to lead seminar-style discussions.

Written Submission: Each team member will submit a critical reflection on the topic and its significance, and your individual approach adopted when developing the seminar.

Refer to iLearn for further information.


On successful completion you will be able to:
  • evaluate key theories and concepts and relate their significance to the field of environmental communications.
  • evaluate the debates in relation to environmental communications in the public sphere, politics, science, and civil society.
  • apply advanced research skills, including the ability to gather data and analyse the findings within a relevant framework.
  • collaborate in team work and contribute towards peer to peer learning in class.

Environmental Communications Project

Assessment Type 1: Project
Indicative Time on Task 2: 55 hours
Due: Week 11 18/5 and Week 13 5/6
Weighting: 50%

Develop an environmental communication project that can become part of your future career portfolio. The project can be in the form of a communication campaign plan, a community or campus awareness raising event on an aspect of the environment, or digital storytelling.

Refer to iLearn for further information.


On successful completion you will be able to:
  • evaluate key theories and concepts and relate their significance to the field of environmental communications.
  • evaluate the debates in relation to environmental communications in the public sphere, politics, science, and civil society.
  • apply advanced research skills, including the ability to gather data and analyse the findings within a relevant framework.
  • collaborate in team work and contribute towards peer to peer learning in class.

1 If you need guidance or support to understand or complete this type of assessment, please contact the Learning Skills Team

2 Indicative time-on-task is an estimate of the time required for completion of the assessment task and is subject to individual variation

Delivery and Resources

Lectures and tutorial classes begin in week 2. Classes are held on Mondays. Please check timetable for the lecture time and venue (https://timetables.mq.edu.au/2020/)

Recommended unit readings are available via the Leganto link in ilearn unless otherwise stated.

Unit Schedule

Weekly Topics (full descriptions in iLearn)

 

Introducing Environmental Communication: key themes, actors and frameworks

Environmental Communication within the field of communication theory and practice.

Influence of culture, politics and geography in environmental communication practice

The role of (private and public) media in reporting key environmental issues in different societies

Environmental activism - social movements and the role of civil society

Participatory media and community representation

Environment and corporate social responsibility

Designing environmental campaigns

Communicating through visual media

Student presentations seminars (x2)

Policies and Procedures

Macquarie University policies and procedures are accessible from Policy Central (https://staff.mq.edu.au/work/strategy-planning-and-governance/university-policies-and-procedures/policy-central). Students should be aware of the following policies in particular with regard to Learning and Teaching:

Students seeking more policy resources can visit the Student Policy Gateway (https://students.mq.edu.au/support/study/student-policy-gateway). It is your one-stop-shop for the key policies you need to know about throughout your undergraduate student journey.

If you would like to see all the policies relevant to Learning and Teaching visit Policy Central (https://staff.mq.edu.au/work/strategy-planning-and-governance/university-policies-and-procedures/policy-central).

Student Code of Conduct

Macquarie University students have a responsibility to be familiar with the Student Code of Conduct: https://students.mq.edu.au/study/getting-started/student-conduct​

Results

Results published on platform other than eStudent, (eg. iLearn, Coursera etc.) or released directly by your Unit Convenor, are not confirmed as they are subject to final approval by the University. Once approved, final results will be sent to your student email address and will be made available in eStudent. For more information visit ask.mq.edu.au or if you are a Global MBA student contact globalmba.support@mq.edu.au

Student Support

Macquarie University provides a range of support services for students. For details, visit http://students.mq.edu.au/support/

Learning Skills

Learning Skills (mq.edu.au/learningskills) provides academic writing resources and study strategies to improve your marks and take control of your study.

Student Enquiry Service

For all student enquiries, visit Student Connect at ask.mq.edu.au

If you are a Global MBA student contact globalmba.support@mq.edu.au

Equity Support

Students with a disability are encouraged to contact the Disability Service who can provide appropriate help with any issues that arise during their studies.

IT Help

For help with University computer systems and technology, visit http://www.mq.edu.au/about_us/offices_and_units/information_technology/help/

When using the University's IT, you must adhere to the Acceptable Use of IT Resources Policy. The policy applies to all who connect to the MQ network including students.