Notice
As part of Phase 3 of our return to campus plan, most units will now run tutorials, seminars and other small group activities on campus, and most will keep an online version available to those students unable to return or those who choose to continue their studies online.
To check the availability of face-to-face and online activities for your unit, please go to timetable viewer. To check detailed information on unit assessments visit your unit's iLearn space or consult your unit convenor.
Unit convenor and teaching staff |
Unit convenor and teaching staff
Unit Convener
Yue Wang
Consultation time: 4-5pm Friday
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Credit points |
Credit points
10
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Prerequisites |
Prerequisites
(BUS651 or MGMT6051 or ECON649 or ECON6049 or ECON991 or ECON8091 or MGNT812 or MGMT8012 or MKTG696 or MKTG6096) and 40cp at 8000 level
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Corequisites |
Corequisites
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Co-badged status |
Co-badged status
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Unit description |
Unit description
This unit draws upon concepts from interdisciplinary sources as well as practical industry and firm-level case studies. It will introduce students to strategic decision making by providing insights on the practices and policies used for competitive advantage. Concepts developed in the unit will be applied to the solution of 'real world' problems through the use of the case studies, and other learning strategies throughout the semester. |
Information about important academic dates including deadlines for withdrawing from units are available at https://www.mq.edu.au/study/calendar-of-dates
On successful completion of this unit, you will be able to:
Late Assessment Policy:
Late assessment submissions must be submitted through the appropriate submission link in iLearn. No extensions will be granted unless an application for Special Consideration is made and approved. There will be a deduction of 10% of the total available marks made from the total awarded mark for each 24 hour period or part thereof that the submission is late. Late submissions will not be accepted after solutions have been discussed and/or made available.
Note: applications for Special Consideration Policy must be made within 5 (five) business days of the due date and time.
Name | Weighting | Hurdle | Due |
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Case Study | 50% | No | Week 10 |
Essay – Literature review | 50% | No | Week 13 |
Assessment Type 1: Report
Indicative Time on Task 2: 30 hours
Due: Week 10
Weighting: 50%
For this individual assignment each student will need to prepare a 3000-word case study on an allocated topic and analyse the case questions through reference to concepts and frameworks introduced in the unit.
The assignment requires students to conduct original research, which involves the collection and analysis of information from a range of sources, including academic journals, business magazines, newspapers and other media outlets.
Assessment Type 1: Essay
Indicative Time on Task 2: 30 hours
Due: Week 13
Weighting: 50%
For this individual assignment each student will need to prepare a 3000-word essay. The assignment requires students to conduct original research, which involves the search, review and critique of the relevant articles from a range of academic journals. To provide a rigorous review and critique, you are expected to read widely and incorporate at least 20 different references from academic articles.
1 If you need help with your assignment, please contact:
2 Indicative time-on-task is an estimate of the time required for completion of the assessment task and is subject to individual variation
Required Text |
There is no required text. Readings will be available on iLearn via Leganto. |
Unit Web Page |
The web page for this unit can be found at: https://ilearn.mq.edu.au/login/ |
Technology Used and Required |
Students are required to have access to a personal computer and familiarise themselves with iLearn (https://ilearn.mq.edu.au/login/). iLearn will be used to post lecture videos, slides, assessment details, student grades and as a means of communication between staff members and students. Weekly workshop and consultation will be conducted online via Zoom. Students should familiarize themselves with the use of Zoom. |
Delivery Format and Other Details |
The timetable for classes can be found on the University web site at: http://www.timetables.mq.edu.au/ This is an external/online unit, with weekly video lectures and Zoom workshops. Students should familiarize themselves with the use of Zoom for participating in workshops and consultations. |
Recommended readings |
Recommended readings are provided via Leganto on the iLearn Unit page |
Inherent Requirements |
None |
Please see iLearn.
Macquarie University policies and procedures are accessible from Policy Central (https://policies.mq.edu.au). Students should be aware of the following policies in particular with regard to Learning and Teaching:
Students seeking more policy resources can visit Student Policies (https://students.mq.edu.au/support/study/policies). It is your one-stop-shop for the key policies you need to know about throughout your undergraduate student journey.
To find other policies relating to Teaching and Learning, visit Policy Central (https://policies.mq.edu.au) and use the search tool.
Macquarie University students have a responsibility to be familiar with the Student Code of Conduct: https://students.mq.edu.au/admin/other-resources/student-conduct
Results published on platform other than eStudent, (eg. iLearn, Coursera etc.) or released directly by your Unit Convenor, are not confirmed as they are subject to final approval by the University. Once approved, final results will be sent to your student email address and will be made available in eStudent. For more information visit ask.mq.edu.au or if you are a Global MBA student contact globalmba.support@mq.edu.au
Macquarie University provides a range of support services for students. For details, visit http://students.mq.edu.au/support/
Learning Skills (mq.edu.au/learningskills) provides academic writing resources and study strategies to help you improve your marks and take control of your study.
The Library provides online and face to face support to help you find and use relevant information resources.
Students with a disability are encouraged to contact the Disability Service who can provide appropriate help with any issues that arise during their studies.
For all student enquiries, visit Student Connect at ask.mq.edu.au
If you are a Global MBA student contact globalmba.support@mq.edu.au
For help with University computer systems and technology, visit http://www.mq.edu.au/about_us/offices_and_units/information_technology/help/.
When using the University's IT, you must adhere to the Acceptable Use of IT Resources Policy. The policy applies to all who connect to the MQ network including students.
Unit information based on version 2021.02 of the Handbook