Important Academic Dates

Information about important academic dates including deadlines for withdrawing from units are available at https://students.mq.edu.au/important-dates

Learning Outcomes

On successful completion of this unit, you will be able to: 

• ULO1: analyse how media and communication is shaped by and shapes social, cultural, historical, political and economic processes.
• ULO2: evaluate and distinguish between foundational frameworks and approaches to media audiences, technologies, industries, and practices.
• ULO3: prepare independent academic research in the field.
• ULO4: communicate disciplinary knowledge using appropriate academic discourses.
• ULO5: analyse contemporary ethical implications of media and communications representations.

General Assessment Information

Feedback

Feedback on assessments and student learning and performance will be provided in a range of ways. Students will receive formal individual feedback on their performance in assessments in the form of general comments, rubric, and in-text comments attached to assignments marked in Turnitin. Students will receive feedback by taking a non-graded iLearn quiz at the end of week 4, which allows them to test their knowledge and track their progress in terms of their knowledge of foundational frameworks and approaches to media and communications. They may receive further individual feedback from unit staff in email communication and personal consultations. Marks are made available in the Gradebook function in iLearn.

Late Submission and Special Consideration

Students with a pre-existing disability/health condition or prolonged adverse circumstances may be eligible for ongoing assistance and support. Such support is governed by other policies and may be sought and coordinated through Campus Wellbeing and Support Services.

Please note that the University and the Faculty of Arts have launched a new assessment policy effective as of 1 July 2021. This new policy particularly affects LATE SUBMISSION OF ASSIGNMENTS.

The Faculty policy in relation to late assessment submissions is as follows:

Unless a Special Consideration request has been submitted and approved, (a) a penalty for lateness will apply – 10 marks out of 100 credit will be deducted per day for assignments submitted after the due date – and (b) no assignment will be accepted seven days (incl. weekends) after the original submission deadline. No late submissions will be accepted for timed assessments – e.g. quizzes, online tests, etc.

To be very clear:

• Unless you have applied for special consideration and had your application approved, for each day your assignment is late, 10 marks will be deducted. For example, if you submit your assignment 7 days late, 70 marks will be deducted, which means you will fail that assignment.
• If your assignment is more than 7 days late (including weekends), you will get 0 for your assignment.

These are serious penalties that will substantially alter your final grade and even determine whether you pass or fail this unit. Please make every effort to submit your assignment by the due date.

If you find you cannot submit your assignment on time, please apply for Special Consideration through AskMQ. Make sure you read Macquarie University's policy regarding Special Consideration requests before you apply: https://students.mq.edu.au/study/assessment-exams/special-consideration

This unit is delivered through live lectures (all lectures are recorded and will be made available on iLearn), on-campus tutorials, and online tutorials. You will need to enrol in both the lecture and a tutorial. For specific class times, please see the timetable. Tutorials for this unit begin in Week One.

Unit readings will be made available through the university library and can be accessed online via Leganto.

A link to Leganto will be available on the unit's iLearn space. A working internet connection is critical to successfully complete this unit, as well as participate in this unit's classes.

Module 1: Foundational Frameworks: Media Theories and Concepts

Week 1: Media and Representation

Week 2: Media and Technology

Week 3: Media and the Public Sphere

Week 4: Media, Platform Society and Participatory Culture

Module 2: Who (and how) do you think you are? Media, Online Selves and Data

Week 5: Media and Self-Branding

Week 6: Media and Surveillance Capitalism

Week 7: Media and the Quantified Self

Module 3: Making Media: Industries, Convergence, and Audiences

Week 8: Media and Convergence

Week 9: Media and the Audience

Week 10: Media Ecologies

Week 11: Essay Writing Workshop

Week 12: No Classes