Students

MMCC7001 – Studies in Network Culture

2022 – Session 2, Online-scheduled-weekday

General Information

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Unit convenor and teaching staff Unit convenor and teaching staff Convenor
John Potts
Contact via 9850 2163
10HA 165J
Thursday 12 - 1
Lecturer
Stefan Solomon
Credit points Credit points
10
Prerequisites Prerequisites
Admission to MRes
Corequisites Corequisites
Co-badged status Co-badged status
Unit description Unit description
Studies in Network Culture focuses on the social and cultural impact of the Internet and digital media. Issues addressed include digital disruption; online networks and democracy; mobile phone network culture; the transformation of media culture, including screen culture, by streaming technologies; downloading and remix culture; issues of authorship and copyright; ‘transformative’ online practices such as fan fiction.

Important Academic Dates

Information about important academic dates including deadlines for withdrawing from units are available at https://www.mq.edu.au/study/calendar-of-dates

Learning Outcomes

On successful completion of this unit, you will be able to:

  • ULO1: deploy advanced disciplinary knowledge of the principles, methods and concepts within the field of network culture.
  • ULO2: identify, analyse and evaluate key issues and debates related to transformative online practices.
  • ULO3: apply and critically assess research practices that address the social and cultural impact of digital media.
  • ULO4: communicate effectively and incorporate academic conventions.

General Assessment Information

Late Assessment Submission Penalty

 

Unless a Special Consideration request has been submitted and approved, a 5% penalty (of the total possible mark) will be applied each day a written assessment is not submitted, up until the 7th day (including weekends). After the 7th day, a mark of ‘0’ (zero) will be awarded even if the assessment is submitted. Submission time for all written assessments is set at 11.55pm. A 1-hour grace period is provided to students who experience a technical issue.    

This late penalty will apply to non-timed sensitive assessment (incl essays, reports, posters, portfolios, journals, recordings etc). Late submission of time sensitive tasks (such as tests/exams, performance assessments/presentations, scheduled practical assessments/labs etc) will only be addressed by the unit convenor in a Special consideration application. Special Consideration outcome may result in a new question or topic.

Assessment Tasks

Name Weighting Hurdle Due
Minor Essay 30% No 11.55 pm on 29/09/2022
Major Essay 50% No 11.55 pm on 07/11/2022
Seminar Presentation 20% No 27/10/2022

Minor Essay

Assessment Type 1: Essay
Indicative Time on Task 2: 25 hours
Due: 11.55 pm on 29/09/2022
Weighting: 30%

 

This essay requires students to critically identify, analyse and research a key aspect of academic approaches to the study of network cultures. Refer to iLearn for further information.

 


On successful completion you will be able to:
  • deploy advanced disciplinary knowledge of the principles, methods and concepts within the field of network culture.
  • identify, analyse and evaluate key issues and debates related to transformative online practices.
  • apply and critically assess research practices that address the social and cultural impact of digital media.
  • communicate effectively and incorporate academic conventions.

Major Essay

Assessment Type 1: Essay
Indicative Time on Task 2: 46 hours
Due: 11.55 pm on 07/11/2022
Weighting: 50%

 

This essay requires students to critically reflect, undertake independent research and evaluate key approaches in network culture studies. Refer to iLearn for further information.

 


On successful completion you will be able to:
  • deploy advanced disciplinary knowledge of the principles, methods and concepts within the field of network culture.
  • identify, analyse and evaluate key issues and debates related to transformative online practices.
  • apply and critically assess research practices that address the social and cultural impact of digital media.
  • communicate effectively and incorporate academic conventions.

Seminar Presentation

Assessment Type 1: Presentation
Indicative Time on Task 2: 15 hours
Due: 27/10/2022
Weighting: 20%

 

Students will be required to present a specific perspective on network culture both as cultural and academic practice. Refer to iLearn for further information.

 


On successful completion you will be able to:
  • deploy advanced disciplinary knowledge of the principles, methods and concepts within the field of network culture.
  • identify, analyse and evaluate key issues and debates related to transformative online practices.
  • apply and critically assess research practices that address the social and cultural impact of digital media.
  • communicate effectively and incorporate academic conventions.

1 If you need help with your assignment, please contact:

  • the academic teaching staff in your unit for guidance in understanding or completing this type of assessment
  • the Writing Centre for academic skills support.

2 Indicative time-on-task is an estimate of the time required for completion of the assessment task and is subject to individual variation

Delivery and Resources

Readings for the unit will be provided or made available on iLearn. Essays are to be submitted via Turnitin.

Unit Schedule

SEMINAR SCHEDULE

WEEK 2: INTRODUCTION: INTERNET HISTORY AND NETWORK THEORY

4 August

 

WEEK 3: WHAT IS THE AUTHOR?/ HISTORY OF THE AUTHOR

11 August

Michel Foucault, 'What Is an Author?' (1969)

Martha Woodmansee, 'On the Author Effect: Recovering Collectivity' (1994)

Aaron Meskin, 'Authorship' (2008) in Livingston and Plantinga (eds) The Routledge Companion toPhilosophy and Film, London: Routledge, 2008

Andrew Bennett, 'Authority, Ownership, Originality' in The Author(2005)

 

WEEK 4: THE NEAR-DEATH OF THE AUTHOR: POST-STRUCTURALISM, POSTMODERNISM & NETWORK CULTURE

18 August

Roland Barthes, 'The Death of the Author' (1969)

Andrew Murphie & John Potts, 'Digital Aesthetics: Cultural Effects of New Media Technologies' in Culture and Technology(2003)

William Deresiewicz, ‘Piracy, Copyright, and the Hydra of Tech’ in The Death of the Artist (2020)

Jonathan Taplin, ‘Pirates of the Internet’ in Move Fast and Break Things (2017)

 

WEEK 5: COPYRIGHT, TECHNOLOGY, DOWNLOADING & STREAMING

25 August

Cory Doctorow, 'How Copyright Broke' (2008)

Steve Collins, 'Kookaburra v. Down Under: It's Just Overkill' in Scan Journal Vol 7 No 1 2010

J. Smiers and M. Van Schijndel, 'A Level Cultural Playing Field' (2009)

Linda Jaivin, 'Big Content' in Phillipa McGuinness (ed) Copyfight (2015)

 

WEEK 6: FAN FICTION, BIG DATA, AI AND OTHER AUTHORSHIP CHALLENGES

1 September

Rebecca Tushnet, 'Architecture and Morality: Transformative Works, Transforming Fans'

in Darling and Pezanowski(eds) Creativity Without Law: Challenging the Assumptions of

Intellectual Property(2017)

Hannah Fry, 'Good artists borrow; great artists steal', from Hello World: Being Human in the Age of Algorithms (2018)

Rodley, Chris and Burrell, Andrew, 'On the Art of Writing with Data' in Potts, John (ed) The Future of Writing (2014) pp. 77 - 89, available as chapter download from library

 

WEEK 7: MEDIA INFRASTRUCTURES (Stefan Solomon)

8 September

 

This week we will focus on the material dimensions of networks, which are often overlooked in debates about digital technology. By considering the ways that electronic signals travel via a series of mobile towers, data centres, and undersea cables, we are able to gain a different, more physically-grounded perspective on modes of communication that can otherwise seem to be immaterial in nature.

 

Starosielski, N. (2015). ‘Fixed Flow: Undersea Cables as Media Infrastructure’. In L. Parks and N. Starosielski (Eds.), Signal Traffic: Critical Studies of Media Infrastructures (pp. 53-70). University of Illinois Press.

 

MID-SEMESTER BREAK

 

 WEEK 8: STREAMING CULTURES

29 September

 

In this seminar, we will think critically about a particular kind of digital form that many of us use on a daily basis: streaming technology. In particular, we will think about the rise of Netflix as a ubiquitous platform that has redefined our notions of television, and we will spend some time discussing the various social and environmental impacts of streaming as a mode of media delivery.

 

Lobato, R. (2019). Introduction. In R. Lobato, Netflix Nations: The Geography of Digital Distribution (pp. 1-17). New York University Press.

 

Lobato, R. (2019). What is Netflix? In R. Lobato, Netflix Nations: The Geography of Digital Distribution (pp. 18-45). New York University Press.

 

 

WEEK 9: COGNITIVE MAPPING

6 October

 

Is it possible to actually 'see' the mode of production under which we live? How might artists try to represent capitalism as a totality that is beyond human perception? This week we look at the concept of 'cognitive mapping,' an aesthetic approach that was coined by Fredric Jameson in the 1980s in response to the rise of neoliberalism. Examining this idea, we will consider its evolution (or failure) over the last three decades, with reference to examples from photography and cinema.

 

Toscano, A. and Kinkle, J. (2015). Introduction: The Limits of the Known Universe, or, Cognitive Mapping Revisited. In A. Toscano and J. Kinkle, Cartographies of the Absolute (pp. 11-27). Zero Books.

 

 

WEEK 10: BLOCKCHAIN AND BITCOIN

13 October

 

We follow last week's seminar on cognitive mapping by addressing a pair of significant contemporary concepts: 'blockchain' and 'bitcoin.' In the last decade, blockchain and bitcoin (alongside many other cryptocurrencies) have emerged in response to the need for secure, decentralised, peer-to-peer networks for recording transactions. What implications might such networks have for us beyond their immediate financial concerns?

 

Ferguson, F. (2019) ‘Bitcoin: A Reader’s Guide (The Beauty of the Very Idea)’. Critical Inquiry 46(1), 140-166. https://doi.org/10.1086/705302

 

 

WEEK 11: REVIEW OF NETWORK CULTURES

20 October

 

WEEK 12: STUDENT SEMINAR PRESENTATIONS

27 October

 

BIBLIOGRAPHY

Bennett, Andrew, The Author, London: Routledge, 2005

Bently, L., Davis, J. and Ginsburg, J (eds) Copyright and Piracy, Cambridge:

Cambridge University Press, 2010

Bettig, Ronald V., Copyrighting Culture: The Political Economy of Intellectual Property,

Boulder: Westview, 1996

Borschke, Margie, This Is Not a Remix: Piracy, Authenticity and Popular Music, New York: Bloomsbury, 2017

Burke, Sean (ed) Authorship From Plato to the Postmodern: A Reader, Edinburgh:

Edinburgh University Press, 2000

Burke, Sean, The Death and Return of the Author, Edinburgh: Edinburgh University Press, 2010

Darling, Kate and Pezanowski, Aaron (eds) Creativity Without Law: Challenging the Assumptions of Intellectual Property, New York: New York University Press, 2017

Demers, Joanna, Steal this Music: How Intellectual Property Law Affects Musical

Creativity, Athens: University of Georgia Press, 2006

Deresiewicz, William, The Death of the Artist, New York: Henry Holt, 2020

Doctorow, Cory, Content:Selected Essays on Technology, Creativity, Copyright and the Future of the Future, San Francisco: Tachyon Publications, 2008

Fry, Hannah, Hello World: Being Human in the Age of Algorithms, New York: W W Norton, 2018

Lessig, Lawrence, Free Culture: How Big Media Uses Technology and the Law to Lock

Down Culture and Control Creativity, New York: Penguin, 2004

Lobato, R.,  Netflix Nations: The Geography of Digital Distribution, New York University Press, 2019

McGuinness, Phillipa (ed)Copyfight, Sydney: NewSouth, 2015

Murphie, Andrew and Potts, John, Culture and Technology, Basingstoke: Palgrave

Macmillan, 2003

Postigo, Hector, The Digital Rights Movement, Cambridge: MIT Press, 2012

Potts, John (ed) The Future of Writing, Basingstoke: Palgrave Pivot, 2014

Reagle, Joseph and Koerner, Jackie (eds) Wikipedia @ 20: Stories of an Incomplete Revolution, Cambridge: MIT Press, 2020

Rose, Mark, Authors and Owners: The Invention of Copyright, Cambridge, MA: Harvard University Press, 1993

Simone, Daniela, Copyright and Collective Authorship, Cambridge: Cambridge University Press, 2019

Smiers, J. and Van Schijndel, M., Imagine There is No Copyright and No Cultural Conglomerates Too...,Amsterdam: Institute of Network Cultures, 2009

Taplin, Jonathan, Move Fast and Break Things: How Facebook, Google and Amazon Have

Cornered Culture and What it Means For Us, New York: Macmillan, 2017

Woodmansee, Martha and Jaszi, Peter (eds) The Construction of Authorship, Durham:

Duke University Press, 1994

Zwar, Jan, Throsby, David, Longden, Thomas, Australian Authors: Industry Brief No. 1: Key

Findings, 2015,Department of Economics, Macquarie University at http://goto.mq.edu.au/book-industry

Zuboff, Shoshana, The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power, New York: Public Affairs, 2019

Policies and Procedures

Macquarie University policies and procedures are accessible from Policy Central (https://policies.mq.edu.au). Students should be aware of the following policies in particular with regard to Learning and Teaching:

Students seeking more policy resources can visit Student Policies (https://students.mq.edu.au/support/study/policies). It is your one-stop-shop for the key policies you need to know about throughout your undergraduate student journey.

To find other policies relating to Teaching and Learning, visit Policy Central (https://policies.mq.edu.au) and use the search tool.

Student Code of Conduct

Macquarie University students have a responsibility to be familiar with the Student Code of Conduct: https://students.mq.edu.au/admin/other-resources/student-conduct

Results

Results published on platform other than eStudent, (eg. iLearn, Coursera etc.) or released directly by your Unit Convenor, are not confirmed as they are subject to final approval by the University. Once approved, final results will be sent to your student email address and will be made available in eStudent. For more information visit ask.mq.edu.au or if you are a Global MBA student contact globalmba.support@mq.edu.au

Academic Integrity

At Macquarie, we believe academic integrity – honesty, respect, trust, responsibility, fairness and courage – is at the core of learning, teaching and research. We recognise that meeting the expectations required to complete your assessments can be challenging. So, we offer you a range of resources and services to help you reach your potential, including free online writing and maths support, academic skills development and wellbeing consultations.

Student Support

Macquarie University provides a range of support services for students. For details, visit http://students.mq.edu.au/support/

The Writing Centre

The Writing Centre provides resources to develop your English language proficiency, academic writing, and communication skills.

The Library provides online and face to face support to help you find and use relevant information resources. 

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Unit information based on version 2022.02 of the Handbook