Late Submission Penalties

If you submit your assessment late, 5% of the total possible marks will be deducted for each day (including weekends), up to 7 days. Submissions more than 7 days late will receive a mark of 0.

Example 1 (out of 100):

If you score 85/100 but submit 20 hours late, you will lose 5 marks and receive 80/100.

Example 2 (out of 30):

If you score 27/30 but submit 20 hours late, you will lose 1.5 marks and receive 25.5/30.

Extensions

Automatic short extension: Some assessments are eligible for automatic short extension. You can only apply for an automatic short extension before the due date.

Special Consideration: If you need more time due to serious issues and for any assessments that are not eligible for Short Extension, you must apply for Special Consideration. Need help? Review the Special Consideration page for further details.

Delivery Format

• The unit is delivered in a combination of weekly pre-recorded lectures (1 hour) and weekly Face to Face seminars (2 hours).
• Seminars starts from Week 1. 

Teaching and Learning Strategy

• Students should access the unit’s iLearn site regularly (minimum twice a week) and check for announcements, updates and posts.
• Learning activities include individual and group tasks that are to be completed during private study and in seminars. 
• Students are expected to read all learning materials, complete all assigned readings and lectures, and conduct research for the assessment tasks.
• Students are expected to actively participate in this unit and during seminars, finish the weekly lecture, read in advance of seminars, and be prepared to discuss the materials assigned each week.
• Students are expected to arrive on time and not to leave until the class ends.

Prescribed/Required Textbooks

• Green, M., & Keegan, W. (2020), Global marketing, (Pearson Education, Tenth edition, Global edition).

Note: MQ library provides free access to the above E-books. More detailed information is provide on ilearn under 'Important Unit Infromation'. 

Recommended Additional Textbooks

• Berndt, Ralph, Claudia Fantapié Altobelli and Matthias Sander, (2023), International Marketing Management (Springer Berlin Heidelberg, 1st ed).
• Gillespie, Kate and K Scott Swan, (2022), Global Marketing (Routledge, Fifth edition).
• Fletcher, R., & Crawford, H. (2017). International marketing: An Asia-Pacific perspective (Seventh edition.). Pearson Australia.

Note: MQ library provides free access to the above E-book. More detailed information is provide on ilearn under 'Important Unit Infromation'. 

Recommended Learning Resources

• Macquarie University Library and Google Scholar provide students with access to electronic databases, including academic peer-reviewed journals, books, articles, and videos.

TECHNOLOGY USED & REQUIRED

• The course will make use of iLearn and email for communication with the teaching staff and between students.
• Students will need access to a reliable Internet service to complete this unit.
• Use of a PC, laptop and smart devices is required to complete tasks on iLearn, to access iLearn for course materials and to read the textbook.
• Software required: e.g., Word processing, PowerPoint, video/media player, Adobe Acrobat Reader.

SATISFACTORY COMPLETION OF UNIT

Students are required to accumulate at least 50% of the total marks possible in order to satisfactorily pass this unit.

Please refer to iLearn for more detailed information about Unit Schedule.