| Unit convenor and teaching staff |
Unit convenor and teaching staff
Convenor
Consuelo Martinez Reyes
Contact via Email
C341 225 WW
By appointment
Convenor
Alexandra Kurmann
Contact via Email
C334 25WW
Weds 11am-1pm
Lecturer
Sung-Eun Lee
Contact via Email
C339 25WW
By appointment
|
|---|---|
| Credit points |
Credit points
10
|
| Prerequisites |
Prerequisites
50cp at 1000 level or above
|
| Corequisites |
Corequisites
|
| Co-badged status |
Co-badged status
|
| Unit description |
Unit description
How do leaders use stories to build trust, mobilise support, or claim legitimacy? And how are those stories challenged, contested, or rewritten? This unit explores leadership as a narrative practice - a process of shaping meaning, asserting values, and negotiating power across diverse audiences. You will examine how stories function not only as reflections of leadership, but as tools that establish authority, frame crises, and mediate between conflicting worldviews. You will analyse how leadership narratives are constructed, rejected, appropriated, or silenced, and how these dynamics shape whose voices are heard and whose are excluded. Drawing on global case studies and media examples, you will investigate how leadership narratives operate in political leadership, corporate communication, diplomacy, and activism. Engaging with theories of narrative framing, legitimacy, and discourse, you will consider how leaders navigate persuasion and representation in an era of misinformation, identity politics, and algorithmic influence. Through practical exercises in storytelling and media analysis, you will experiment with crafting strategic narratives. By the end of this unit, you will be equipped to frame issues clearly, recognise storytelling as both a leadership tool and a contested site of power, and use narrative as a core site of persuasion and change. |
Information about important academic dates including deadlines for withdrawing from units are available at https://www.mq.edu.au/study/calendar-of-dates
On successful completion of this unit, you will be able to:
| Name | Weighting | Hurdle | Due | Groupwork/Individual | Short Extension | AI assisted? |
|---|---|---|---|---|---|---|
| Narrative analysis essay | 25% | No | Week 6 23:55 5 April 2026 | Individual | No | Open AI |
| Field Study | 35% | No | Week 8 23:55 3 May 2026 | Individual | No | |
| Persuasive storytelling project | 40% | No | Week 12 23:55 31 May 2026 | Individual | No | Observed |
Assessment Type 1: Written Submission
Indicative Time on Task 2: 15 hours
Due: Week 6 23:55 5 April 2026
Weighting: 25%
Groupwork/Individual: Individual
Short extension 3: No
AI assisted?: Open
Identify and compare distinct narrative strategies regarding leadership in different contexts, evaluating their composition, effectiveness, and limitations.
Assessment Type 1: Practice-based task
Indicative Time on Task 2: 30 hours
Due: Week 8 23:55 3 May 2026
Weighting: 35%
Groupwork/Individual: Individual
Short extension 3: No
AI assisted?:
Design and execute a survey to gather information on reception of various narratives around leadership, and identify how the findings can be applied in real-world scenarios.
Assessment Type 1: Presentation task
Indicative Time on Task 2: 35 hours
Due: Week 12 23:55 31 May 2026
Weighting: 40%
Groupwork/Individual: Individual
Short extension 3: No
AI assisted?: Observed
Create a persuasive narrative (e.g., advertisement, podcast, video, poster) addressing a current global leadership challenge.
1 If you need help with your assignment, please contact:
2 Indicative time-on-task is an estimate of the time required for completion of the assessment task and is subject to individual variation.
3 An automatic short extension is available for some assessments. Apply through the Service Connect Portal.
The unit consists in one 1 hour lecture and one 1 hour tutorial weeks 1 to 12. Readings are available on the Leganto site and other resources are available on Ilearn in respective weeks.
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Students seeking more policy resources can visit Student Policies (https://students.mq.edu.au/support/study/policies). It is your one-stop-shop for the key policies you need to know about throughout your undergraduate student journey.
To find other policies relating to Teaching and Learning, visit Policy Central (https://policies.mq.edu.au) and use the search tool.
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Results published on platform other than eStudent, (eg. iLearn, Coursera etc.) or released directly by your Unit Convenor, are not confirmed as they are subject to final approval by the University. Once approved, final results will be sent to your student email address and will be made available in eStudent. For more information visit connect.mq.edu.au or if you are a Global MBA student contact globalmba.support@mq.edu.au
At Macquarie, we believe academic integrity – honesty, respect, trust, responsibility, fairness and courage – is at the core of learning, teaching and research. We recognise that meeting the expectations required to complete your assessments can be challenging. So, we offer you a range of resources and services to help you reach your potential, including free online writing and maths support, academic skills development and wellbeing consultations.
Macquarie University provides a range of support services for students. For details, visit http://students.mq.edu.au/support/
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Unit information based on version 2026.03 of the Handbook