This is an individual task that aims to engage students in an online discussion forum. Hence, most engaged students will attract higher marks. 

Each week your lecturer will upload a case study on ilearn for your reading. These case studies will relate to your weekly lecture topics provided in the unit schedule section of the unit guide. To facilitate the discussion your lecturer will provide a video presentation on the key case highlights along with discussion questions. 

Based on the information you will first write your own reflection on the case in a weekly post (space) on iLearn and then comment on other students' post. Your assessment will be based on 1) the quality of your reflective post, 2) the number of responses you get on your post and 3) quality and number of responses you write on others’ reflective post. A simple Yes or No or one liner responses will get a zero mark straightaway. Keep engagement in mind for this activity. In addition, you are required to keep a weekly reflective journal on what journal articles you read to develop your arguments on the case, whose post you replied the most, whose post you enjoyed reading the most for that week. We will provide you with a reflective journal template on iLearn. You can use social media like Face book, whats app,twitter to have an informal case discussion and note that in your reflective journal. Only iLearn postings will be marked. 

At the end of the assessment you will be asked to email your reflective journal directly to your lecturer. 

The weekly post will remain open from Monday to Sunday for that week.  

A rubric for grading your work will be provided on ilearn. 

Since this is a weekly activity NO EXTENSIONS WILL BE GRANTED for this assessment task. Exceptions will only be made in case of disruption to studies as noted in the disruption to studies policy. In which case, weighting will be allocated to the missed case study based on the sum total of all your case study marks. 

This assessment involves a 30 minutes online multiple-choice class test.  The web link for the test will remain open only for 48 hours (which is Monday 30th March to Tuesday 31st March)

The exam will have 50 compulsory multiple-choice questions on lecture topics 1 to 5. You will be awarded a final grade in ilearn grade book based on correct responses to the questions. 

Students who do not take the test within the allocated 48 hours will be awarded a Zero (0) mark. Exceptions will be made in case of Disruptions to Studies application. The Disruption to studies policy will be used by the unit convener while making a decision on the application. In case of approval alternate date for the exam will be communicated to the student by the unit convener. 

The aim of this task is to engage in independent research and allow students to facilitate a online class discussion. You will need to work in a group for this task and prepare a 15-20 minutes video presentation.  

First, identify a current hot topic in international marketing/ international business following lecture week topics 6, 7, 8 and 9. Then, shoot a video presentation on the topic. Be creative in how you present your material. At the end of the presentation provide two discussion questions for other students to post their reflection on iLearn. The video uploading will be done on Monday of that week and the discussion post will remain open from Tuesday to Sunday.

You need to work closely with your group and lecturer for this presentation. We will provide you with a reflective journal template to record your activity. Each group will discuss the presentation with the lecturer at least one week in advance via email or phone during the consultation hours provided for this unit. Your lecturer will approve your topic and upload the video for you.

You will be assessed based on the quality of your topic, video presentation and your ability to facilitate a discussion. This means each group should take charge and respond to your colleagues’ reflection on your video presentation and keep the discussion running for that week.

You may use your cell phone for the video shoot. All members should be in the video. A simple presentation on the topic will receive a zero mark. A rubric will be provided on iLearn for assessing your performance. Since this activity is scheduled NO extensions or late submissions will be allowed.

This task gives you the opportunity to work with a group and come up with a creative product/outcome that can be marketed internationally. A creative product could be anything like a film, advertisement, website, designing of a physical product or service, market research that has an international impact. The assessment involves four assessable components; Step 1) idea generation Step 2) video presentation Step 3) report writing and Step 4) critical reflection.

Step 1: You will be given a reflective journal template and group blog/post/chat space where all the group discussion should happen. Use your explicit and tacit knowledge to facilitate creativity. Think big, surprise us. Focus on continents instead of countries like Asia (South East Asia), Europe, Latin America. Don’t restrict yourself to lecture topics only-think beyond. As part of the assessment we wish to see how you have come up with the creative product idea. Also, individually maintain a reflective journal detailing all the communications, group meetings, agenda and outcome that lead you to your creative production. You can also create a Face book account for the product and send us the link or add your lecturer into your face book account. Reflective journal and idea generation is part of the assessment. Who contributed how in the idea generation. Failure to engage with the group or submit your individual reflective journal will result in 50% penalty on your individual marks.

Step 2 and 3: You have to make a 10-15 min video presentation on your creative product/outcome and write 2000 word (approximately 10 pages excluding references) report. In the report and presentation tell us about your creative product, its marketability and how you come up with this idea/your research to support the idea. Reports should be submitted to Turnitin by one group member only and individual reflective journal must be emailed to the lecturer on the presentation day. 

Step 4: Your video presentation will be uploaded on iLearn and non-group members (other students) will provide a 500 words critical reflection on your creative outcome. A critical reflection is part of the assessment. It involves personal opinion on the marketability of the product internationally. Failure to provide critical reflection will result in 30% penalty in your individual marks.   

No late submissions will be allowed for this assessment task. A Disruptions to Studies will be accepted at the discretion of the lecturer following the Disruption to Studies policy.

Your creative product will be assessed based on a list of inventories provided in a rubric on ilearn.